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Digital Marketing

Sr. Manager, Digital Marketing Communications (HRO)

Alpharetta, Georgia, United States
une personne et une personne debout dans un bureau
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Description

ADP is seeking a Senior Manager, Digital Marketing Communications to lead digital communications strategy, campaign execution, and team delivery for our Human Resources Outsourcing (HRO) Shared Services space. This role will lead a high-performing team, bring clarity to complex work, and drive connected communications across stakeholders, associates, clients, and senior leadership.

This leader will operate in a large, matrixed environment and will be expected to balance strategic thinking with strong execution, sound judgment, and effective people leadership. The role is well-suited for someone who can translate business needs into clear communication strategies, build alignment across functions, and continuously improve how work gets done.

Key Responsibilities

  • Lead digital marketing communications strategies and campaigns that align to business, stakeholder, and audience needs
  • Partner across HRO, Corporate Marketing, Public Relations, Product Marketing, and other cross-functional teams to create clarity and alignment on complex initiatives
  • Develop communication approaches that reflect audience needs, channel strategy, business goals, timing, and available budget
  • Oversee the design, execution, and optimization of communication journeys, digital campaigns, and marketing automations
  • Present recommendations, plans, and strategic communications work to senior and executive-level stakeholders with confidence and clarity
  • Lead and develop a team of marketing and communications professionals, ensuring strong prioritization, high-quality output, and consistent delivery against expectations
  • Manage shifting priorities across multiple projects while maintaining strong operational discipline and stakeholder partnership
  • Work with internal stakeholders, external agencies, content partners, and project teams to deliver effective and well-executed communications
  • Simplify processes, improve team efficiency, and strengthen operating rhythms so the team can focus on high-impact work
  • Contribute as a strategic thought partner who looks beyond the immediate ask and helps shape stronger communication solutions
  • Other duties as assigned

What Will Set Someone Apart

  • Strong leadership presence with a collaborative, people-first approach
  • Curiosity, sound judgment, and the ability to navigate ambiguity with confidence
  • A business-impact mindset and the ability to connect communications work to broader HRO and ADP goals
  • The ability to lead through change while keeping teams focused, aligned, and accountable

Required Qualifications::

Education:

  • Bachelor’s degree required, or equivalent combination of education and relevant work experience
  • Advanced degree in Marketing, Communications, or Business is a plus

Experience:

  • 5+ years of related experience in marketing and digital communications, including targeted and measurable campaign execution across multiple channels
  • Demonstrated experience developing and deploying digital marketing programs, ideally in complex B2B and/or B2C environments
  • Experience leading teams and developing talent in a fast-paced, matrixed organization
  • Experience working across functions and managing external partners effectively
  • Strong comfort level engaging with senior leaders and navigating competing priorities across stakeholder groups

Critical Skills:

  • Strong strategic thinking paired with attention to detail and disciplined execution
  • Excellent writing and editing skills, with the ability to adapt messaging and strategies to different audiences and objectives
  • Strong communication, presentation, and process facilitation skills
  • Executive presence and the ability to influence across a diverse and demanding organization
  • Strong collaboration skills and a focus on building productive partnerships
  • Customer- and audience-centered mindset, with strong attention to end-user and client experience
  • Comfort using data, reporting, and analytics to inform decisions and improve outcomes
  • High level of organization, urgency, and adaptability in a dynamic environment

Preferred Qualifications :

  • Salesforce Marketing Cloud experience highly preferred: planning, executing, reporting (or similar software, i.e., Marketo, Eloqua)
  • HRO experience/expertise preferredfor this role

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A little about ADP: We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition.

Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP: ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP’s operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.

Ethics at ADP: ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click https://jobs.adp.com/life-at-adp/ to learn more about ADP’s culture and our full set of values.

À propos d’ADP

Nous sommes un fournisseur mondial complet de solutions de gestion du capital humain (HCM) basées sur le cloud qui allient les RH, la paie, les talents, le temps, l'administration fiscale et des avantages sociaux et un leader dans les services d'externalisation d'entreprise, l'analytique et l'expertise en matière de conformité. Nous croyons que nos gens font toute la différence en cultivant une culture terre-à-terre qui embrasse nos valeurs fondamentales, accueille les idées, encourage l'innovation et l'appartenance aux valeurs. Nous avons reçu une reconnaissance pour notre travail par de nombreuses organisations estimées, en savoir plus sur ADP Awards and Recognition.

Pourquoi ADP?

Parce que c’est ici. L’endroit où vous venez vous mettre au défi, partager généreusement, prendre des risques et créer le changement. L’endroit où vous pouvez faire évoluer votre carrière au sein d’un leader mondial établi et respecté, et où vous vous sentez vraiment bien.

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Inclusion et diversité

Chez ADP, nous pensons que les meilleures idées se développent dans un environnement inclusif qui valorise les différentes perspectives. C’est pourquoi nous en avons fait la pierre angulaire de notre culture unique.

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Responsabilité sociale des entreprises

Qu’il s’agisse d’un événement bénévole pour soutenir votre communauté locale ou d’une contribution à une œuvre de bienfaisance qui vous passionne, nous facilitons le retour sur investissement. En fait, ADP propose un programme de jumelage des dons. Une autre façon d’avoir un impact encore plus grand ensemble.

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La vie chez ADP

Il n’existe pas de journées pareilles au bureau. Loin de là. Nous croyons à la collaboration, au sentiment d'appartenance et à l’amitié. Avoir un impact positif, façonner l’avenir ensemble, et mettre les personnes toujours de l'avant.

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